The Basque media system: The role of Euskal Telebista in its completeness in a globalized audiovisual landscape

Mediatika. Cuadernos de Medios de Comunicación, 20 [on line]

Larrinaga Larrazabal, Asier

Publication year:
2024
Publication place:
Donostia ; Leioa
Characteristics:
BIBLID [eISSN 1988-3935 (2024), 20; 41-62]; on line
ISSN:
1137-4462; eISSN: 1988-3935

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Summary

Euskal Telebista began broadcasting 40 years ago with the intention of being an instrumentfor the normalization of the Basque language. So far, it has met its objective, since ETB has beena fundamental element for the Basque-speaking community to have access in their own languageto such an important domain of daily life as public communication. Now, in a new context whereaudiovisual platforms of international scope are cornering the traditional media, ETB has been ableto adapt and continues to support the completeness of our media system.

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