Zeharkako Konpetentzien (ZK) prestakuntza, sareko kazetaritza jasangarriko proiektuen bidez

Peña Fernández, Simón

Publication year:

2022

Publication place:

Donostia ; Leioa

Characteristics:

BIBLID [eISSN 1988-3935 (2022), 19; 59-78]

ISSN:

1137-4462; eISSN: 1988-3935

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Summary

Technological progress has prompted journalistic companies to constantly adapt their way ofoperating and has redefined the professional skills of the media industry. These adaptations alsoreach the formulas used by university education to train web professionals taking into accounttheir objectives and functions in society. Although the profession faces challenges derived fromimmediate information, misinformation and visibility, this field has useful resources to promotequality journalism based on analysis, deepening of information and information of service to society,among others. In a context in which various phenomena test the value of the profession, someapproaches require from journalism a more holistic, social and community-oriented vision, whichpromotes new training actions. In order to contribute to responding to these challenges, this articleincludes the design and results of a practical experience of pedagogical innovation developed withinthe framework of the subject "Writing and creation of web content" in the 2020/2021 academicyear, of the second year of degrees in the Communication area of the UPV/EHU.

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